How to deepen the customer’s impression of the brand and product, so as to reach the next cooperation? For example, many online stores are booming, but some are not. In addition to the quality of the product itself and the service attitude of customer service, the key is that these stores have done a good job in brand marketing. From entering the store to the completion of the purchase, customers can only touch the product and its packaging, and savvy store owners have learned to rely on custom-made plastic bags to strengthen customers’ memory of the store.
First of all, the production cost of plastic bags is low, which will not cause economic pressure for shop owners in the early stage of business. The store owner can first design the pattern, LOGO and even a small marketing copy on the plastic bag, and then entrust the plastic bag manufacturer to make the plastic bag, and a plastic bag for the exclusive store is ready. When a customer receives a carefully packaged product from an online store, if the image or text on the plastic bag is impressive, the customer is very likely to make a second purchase.
Secondly, the plastic bags sent by the online store can be reused by customers. Whether they are used to hold things or as garbage bags, the branding elements on them once again reinforce the customer’s memory. This will keep customers from opening your store again the next time they shop.
In addition, if it is an official flagship store or a relatively large enterprise store, it is recommended to customize non-woven bags. Nowadays, shopping bags in large supermarkets need to be paid for. Non-woven bags can not only be reused many times, but also economical and convenient. This is more effective for brick-and-mortar stores.
Whether it is an online store or a physical store, brand influence directly determines your position in the hearts of customers. The marketing method of plastic bags is not only the gospel of small business, but many big brands have also made good brand promotion effects.
Post time: Jul-06-2022